Hi Meijer Brand Fans,
June is here, and so is a much awaited season of warm weather, sunshine and fun outdoors. As warm and refreshing as the sun may feel, many of you may be surprised to learn that skin cancer is the most common form of cancer in the United States – and a large portion of these cases are linked to exposure to the sun’s ultraviolet (UVA/UVB) rays.
The best method to avoiding skin cancer is to simply protect your skin from the sun. At Meijer, we’ve got you covered – literally – with Meijer Brand Continuous Spray Sport Sunscreen. This sunscreen goes on clear and dries quickly, combining the benefits of a lotion with the convenience of a spray application! And at a fraction of the cost of national brands, Meijer brand offers a cost-effective way to defend yourself and your family from the sun.

Meijer Brand Continuous Spray Sport Sunscreen is available in 30 SPF, and 50 SPF varieties providing waterproof, sweat-resistant protection from a broad spectrum of UVA/UVB rays. From biking and running, to beach volleyball and swimming, you’re able to enjoy an active day in the sun knowing you’re always protected. Just spray… and play! And for those looking simply relax in the sun, Meijer Continuous Spray Sport Suncreen is available in a regular 30 SPF variety as well.
This summer, we’re protecting you (and your wallet) from getting burned with Meijer Brand Continuous Spray Sport Sunscreen. Check it out, as well as our many other sun care items in the Health and Beauty Care department at Meijer! Not just Meijer brand. A Better Brand.
Meijer Continuous Spray Sunscreen is also available in a standard, non-sport variety. And for those who are feeling the burn... try Meijer Brand Aloe to relieve the pain. Either way, share your stories of fun in the sun with Meijer sun care products!
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Our silky-smooth, ultra creamy Premium Ice Cream gets its incredible texture from a higher content of cream and milk. Our zesty Sorbets have smooth refreshing flavors from real fruit puree- just the thing for a palate cleanser between courses or for a tongue-tingling dessert! Not Just Meijer Brand. A Better Brand.

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USDA Certified. naturally good for you and your family.
Wheat is one of the most nutritious grains grown on earth. Yet sadly, many of its natural nutrients are often stripped away in the production of modern-day breads. For our organic whole wheat bread, however, we’ve not only kept all the goodness of the whole grain, we’ve grown our wheat without the aid of synthetic chemicals or hormones, using organic farming practices that honor the earth. The result is a great-tasting, high-fiber bread loaded with health benefits for you and your family.

Hi Meijer Brand Fans!
Don’t you just love the Spring? The sun is shining, the birds are singing, the cameras are flashing…
Yup, I said cameras. They’re everywhere! Think about it… May is here, and that means prom, graduations, openhouses, weddings, baby showers… and I’m not even into summer yet. I could go on and on, but I just have one question for you. IS YOUR SMILE READY?
With all of these social events come a lot of gatherings with friends and family, and a lot of cameras taking pictures to save those memories. So, whether it’s your last high school dance, your big college graduation, or the day you tie the knot… ask yourself… IS YOUR SMILE READY?
With Meijer brand whitening systems, you can have a whiter, brighter smile in time for all of your May events. In addition to whiter, healthier looking teeth, here’s something else that will make you smile…
COMPARE & SAVE!
Listerine® Whitening Quick Dissolving Strips, 56 count $26.99*
Meijer Easy Fit Whitening Dissolving Strips, 56 count $19.96* (you’re saving about 26%)

How about $3 off on top of that? Sure thing!
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(coupon good through 5/31/09)
Meijer brand offers a variety of whitening systems – choose from whitening trays, wraps, or strips! Each provides the same amazing whitening results as big name brands, at a fraction of the cost. And with your coupon, take an additional $3.00 off your next purchase of any Meijer brand whitening system found in the Health and Beauty department.
It’s our little way of saying thanks for being a Meijer Brand Fan!
So embrace the cameras this Spring… and smile brighter with Meijer Whitening Systems! Not Just Meijer Brand. A Better Brand.
*Average Meijer Retail Price
Meijer brand offers a complete line of dental and oral care products… so while you are checking out our whitening systems, be sure to support your new smile with Meijer toothpaste, floss, mouthwash, and more!
Two years after introducing its successful Meijer Organics line of products, Meijer reveiled another health-focused brand that does not contain any artificial ingredients or additives.
Meijer Naturals, which will began appearing on store shelves this week, was created to provide a healthy and tasty alternative for customers who seek wholesome foods that are minimally processed and contain nothing artificial.
“Meijer Naturals is a natural fit for us, and a great fit for those who lead a smart and active lifestyle where healthy living and eating are paramount,” said Ralph Fischer, group vice president-foods at Meijer. “This is an exciting brand that we feel today’s shopper will embrace given that it’s delicious, wholesome and a great value.”
With 75 different items comprising its product lineup, Meijer Naturals is a sister brand to Meijer Organics. Positioned as a natural alternative to processed mainstream products, the new brand will include everything from snacks and sauces to desserts and beverages.
This health-oriented brand contains no Genetically Modified Organisms (GMO’s), no high fructose corn syrup or artificial sweeteners, no added hydrogenated oils or trans fats, no artificial food colorings or flavorings, and no artificial preservatives.
A sampling of some of the products that fall under the Meijer Naturals brand include Chocolate Chip Pancake Mix, White Cheddar Popcorn, Roasted & Salted Almonds, Ketchup, Apple Sauce, Pomegranate Juice, Triple Chocolate Chip & Key Lime White Chocolate Chip Cookies, Multi-Grain Crackers, Tomato Sauce, and Corn & Bean Mild Salsa.
“We’re committed to helping our customers and their families eat healthier, and Meijer Naturals is certainly a smart choice,” said Shari Steinbach, Healthy Living manager at Meijer. “Coupled with our Meijer Organics line, this new product furthers our reputation as the pre-eminent health and wellness brand among grocers.”
The new brand will serve to complement the Organics line, as it allows Meijer to offer a wider variety of healthier alternative foods. Every item under the Meijer Organics umbrella has been certified as “USDA Organic”, meaning all foods are derived using no growth hormones, antibiotics, conventional pesticides, synthetic fertilizers or ionizing radiation. Since there is no government certification for natural foods, Meijer established its own high standards and strict guidelines. This means Meijer will not include any “food negatives” -- such as artificial ingredients or additives – in Meijer Naturals.
Meijer Naturals, priced at 10-15% less than comparable national brand products, will likely appeal to concerned parents who want to make healthy food choices for their families.
According to a recent study, sales of natural food & beverage products are expected to be a nearly $20 billion within two years. Food labeled as “natural” generated $22.3 billion in sales in 2008, up 10% from 2007, and up 37% from 2004, according to one recent industry report.
Hi Meijer Brand Fans,
Guess what? May is coming up… and May is National Arthritis Month as well as Osteoporosis Awareness Month. So, I wanted to pass along some great information I just learned about Calcium. The fact is that the benefits of Calcium go way beyond building strong bones…. and Meijer brand has a great selection of Meijer Calcium supplements at a value you can appreciate. Check out all these things Calcium does for you!
Weight
When your body is short on Calcium, your body thinks you are starving. Naturally, your body starts looking for an alternative source for Calcium. Surprise – your bones have lots of Calcium! So, four glands in your neck begin releasing Parathyroid Hormone which actually gets your bones to release Calcium into your bloodstream. To prepare your body to better absorb Calcium, your kidneys also release a hormone called Calcitriol. This is a form of Vitamin D, and Vitamin D helps your body absorb Calcium.
Pretty cool huh? Well, not so fast. You see, these two hormones have a little side effect. Parathyroid hormone and Cacitriol also tell your body to store fat. Remember – your body thinks it’s starving, and it’s preparing. So, by taking in enough Calcium, you actually keep these hormones in check. You can exercise and diet… but a shortage of Calcium makes it difficult to lose fat that the body is storing.
Bones
Well, if you have a sufficient level of Calcium in your body… your body will avoid going into “starving mode”, and that means it will minimize the poaching of Calcium from your bones. Your body is continually using and replacing small amounts of Calcium from bones… it’s important to replace more than is used. Calcium is also an essential mineral in building strong, healthy teeth!
Heart
Not only is Calcium good for your heart, it’s good for all of your muscles. You know that hormone, Calcitriol, that gets released when your body is short on Calcium? Well, it has some other side effects besides fat storage. You see, Calcitriol also acts on the smooth muscle walls of your arteries – it constricts them and that, in turn, raises your blood pressure. Calcium helps muscles, like your heart, to contract and relax properly, which means Calcium helps your heart to beat properly and consistently.

In addition to these, Calcium has been linked to fighting colon cancer, and so much more. Calcium is a vital component to maintaining your health – no matter what your age. So, next time you’re in Meijer, head over to the Health & Beauty department… we have a complete Bone & Joint section filled with great Meijer brand supplements – like Calcium! Not Just Meijer Brand. A Better Brand.
Meijer Minute with Chef Ray Sierengowski
Corporate Research Chef for Meijer
What’s new behind the deli case at your local Meijer? Meijer Vine Ripened Tomato Bruschetta and Fresh Tomato Salsa that’s what.
As the Corporate Research Chef for Meijer it is with great pride on behalf of the product development and manufacturing teams I get to tell you a little about why we are so excited about this brand new Meijer brand product launch.

Now I’m sure most of you know what Salsa is but you really don’t know fresh salsa until you’ve tried our fresh vine ripened tomato salsa. Made with rich, ripe, and sweet Roma tomatoes, fresh onions, spicy jalapeños, and a great hit of cilantro and lime juice makes Meijer Vine Ripened Tomato Salsa the freshest and most flavorful you can buy.
Now, let’s talk Classic Bruschetta. What is a Bruschetta you might ask? By doing a simple search on-line we find that Bruschetta is toasted bread seasoned with garlic and olive oil, commonly served warm as an appetizer, snack, or side dish. The name comes from the Italian word bruscare, which means "to roast over coals." Many variations of Bruschetta exist; adding tomatoes, other vegetables or beans is common. The simplest form of Bruschetta starts with Tuscan bread, toasted either over coals or in a toaster. Rub the toasted slices with a cut clove of garlic, and then drizzle with extra virgin olive oil. Salt and pepper the prepared Bruschetta if desired. As a tradition, Bruschetta serves to test the new harvest of olive oil each year.
Other variations include tomato, vegetables and/or cheese toppings. Sometimes the bread is nearly immersed in oil, but usually it is just drizzled. To prepare a tomato Bruschetta, rub the toasted slices with a ripe cut tomato, or top the bread with a layer of chopped tomatoes seasoned with basil, salt, and pepper, and then drizzle with oil.
Bruschetta is also a means to use bread that is beginning to get stale by adding oil and seasonings to improve flavor. Many variations of Bruschetta use uniquely flavored roasted or hard breads. A vegetable Bruschetta might incorporate mushrooms, roasted peppers, and/or olives. Cheese topped versions can include feta, mozzarella, parmesan, or even blue cheese.
Chef Ray’s Shrimp Veracruz
The breads used for Bruschetta vary; some recipes call for Italian, French, or baguette. The most common breads used for Bruschetta are two versions of pane pugliese, piadana and crescente. However, traditional Bruschetta is made with Tuscan bread, which is a rather tasteless, white bread with a crunchy crust.
So with that traditional inspiration in mind we created a full flavored Bruschetta with plum tomatoes, shallots, basil, garlic and some great olive oil. I’m sure you’ll agree that our Meijer Vine Ripened Tomato Bruschetta can be used as a bread topper, as a pasta sauce, or countless applications where tomato is needed.

Jillian’s Easy Chunky Guacamole
Easy Chunky Guacamole
Ingredients:
2 ripe avocados
½ cup Markets of Meijer brand Vine Ripened Tomato Salsa
1 clove garlic, minced
Juice of one lime
Salt and pepper to taste
Directions:
Mash avocados and lime juice in a bowl with a fork. Stir in remaining ingredients and season to taste. Serve immediately with Meijer brand tortilla chips.
The best thing yet is that we produce these items at our own Meijer Central Kitchen in Middlebury, Indiana. (860)
That means we can offer the freshest and best tasting products to our customer.

Chef Ray’s Creamy Grilled Chicken and Orzo Pasta
Ingredients:
1 pound Markets of Meijer Vine Ripened Tomato Salsa
1 – 16 oz package Meijer brand Orzo pasta
1 – 12 oz bottle Meijer Organics Italian Dressing
½ cup Meijer brand mayonnaise
3-4 chicken breasts (approx 1.5 lbs)
Directions:
Marinate chicken breasts in ½ cup Italian dressing for 30 – 60 minutes. Grill or broil chicken until juices run clear, cut into bite-sized pieces. Cook and drain pasta as directed. Combine remaining salad dressing and ½ cup mayonnaise in a bowl. Whisk until smooth and creamy. Add salsa and chicken and refrigerate for 2-4 hours, or overnight.
Classic Italian Bruschetta
Ingredients:
1 pound Markets of Meijer Vine Ripened Tomato Bruschetta
1 loaf Markets of Meijer French Bread
1 whole garlic cloves, peeled
2 tablespoons Meijer brand extra virgin olive oil
½ cup Meijer brand shredded parmesan cheese (optional)
Directions:
Slice bread, on a diagonal, into ¼ inch slices. Brush both sides of bread with olive oil and place under broiler or on a grill for 2-3 minutes per side. Rub warm toasted bread with garlic cloves and top each slice with bruschetta and cheese, if desired.
Chef Ray’s Bruschetta Shrimp Veracruz
Ingredients:
1 tablespoon Meijer brand olive oil
1 pound Meijer brand ready to cook frozen shrimp, thawed, tails removed
1 teaspoon grated orange peel
1 pound Markets of Meijer Vine Ripened Tomato Bruschetta
3 cups of rice or couscous, cooked
Directions:
In a skillet, heat olive oil on medium heat. Add shrimp and cook for 3-4 minutes or until pink. Add orange zest and bruschetta, reduce heat to low and let simmer for 3-5 minutes. Prepare rice or couscous and mound on bowl or platter. Serve the sauce and shrimp over the rice or couscous and serve with sliced Markets of Meijer French bread.
Look for more Bruschetta and Salsa variations like mushroom, white bean and fire roasted vegetable to be produced at our own central kitchen in the near future.
Recipe applications for these and more delicious Meijer products continue to check out my blog Meijer Minute with Chef Ray at http://community.meijer.com/blogs/meijerbrand/
Tastefully Yours,
Chef Ray Sierengowski

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